Frederic Fekkai Partnered With Victoria Beckham At The Spring 2011 Show

Didier Malige, lead stylist for Frédéric Fekkai, was inspired by hairstyles of the 60’s for the Spring 2011 Victoria Beckham show. To create the look of Victoria Beckham, Malige first prepped dry hair with Fekkai Advanced Full Volume Styling Whip to give hair slick volume. Then, Malige created a middle part and tucked the hair straight behind the ears and spritzed with Fekkai COIFF™ Sheer Hold Hairspray to make the hair more straight and heavy. He finished the look by using a waiving tool to make an unexpected single crimp across the back of the hair. The result was a modern take on a mod era.

Frédéric Fekkai & Co. is the leader in luxury hair care, offering a complete range of innovative products and exclusive, full-service salons. The Company is dedicated to creating a unique portrait of style for each individual. Fekkai products are distributed through the finest beauty retailers around the world and, of course, in the world famous Frédéric Fekkai Salons. For more information visit: www.fekkai.com.