Glossier Body Hero Duo
Published: 2017-09-25 by Marina MilojevićGlossier, a millenial-favorite cosmetics brand that focuses on effective skincare solutions and minimalist packaging, has just released a new product duo, which is said to be inspired by oil cleansers and rich creams designed for gentle facial care.
Glossier Body Hero Duo, which comes with a clever tagline „for the other 90% of you,“ includes a water-free Daily Oil Wash, and a Daily Perfecting Cream.
Body Hero Daily Oil Wash is made with 0% water, so it won’t affect the pH anywhere on your body. The formula includes a special blend of seven oils that attracts grime and sweat, lifting it from your skin.
Body Hero Daily Perfecting Cream features an antioxidant-rich desert plant blend, brightening Evodia Rutaecarpa Fruit Extract Complex, mineral-infused Tamarind Fruit, and fine light-reflecting particles. The formula immediately perfects and enhances the look of skin, tightens and smooths skin’s surface, increases skin’s elasticity, and provides a daily dose of hydration.
The launch of the Body Hero Duo is accompanied by diverse campaign, which highlights the inclusivity of the range. The campaign features women of different lifestyles, sizes and skin tones: Creative director Lara Pia Arrobio, model Paloma Elsesser, clinical researcher Mekdes Mersha, entrepreneur Tyler Haney, and Olympic medalist and former WNBA star Swin Cash – all shot naked, in various powerful poses.
The Body Hero Duo is now available at Glossier.com