Japonesque Color Cosmetics
Published: 2013-10-31 by Marina MilojevićJaponesque, a famous manufacturer of makeup tools for professionals in the makeup industry, has branched into color cosmetics a couple of days ago. The brand has revealed a full color collection comprising of 72 different stock keeping units, for face, lips and eyes.
Japonesque makeup line is currently available for purchase at Ulta, and it is easily distinguished by swirling hues and high-quality formulas that are formulated to create a second-skin effect. As you can see on the pictures, the packaging of Japonesque makeup features multicolored swirls on top. These interesting patterns are created by hand-dripping various colors into a well filled with white gel. In such a way, the process creates a completely unique pattern, making each product one-of-a-kind piece. The Japonesque’s line is focused on color that is paying off appropriately to customers' expectations. They are not claiming SPF, anti-aging, long-wearing or any other additional benefits except the perfectly intense hues. The line consists of various products, which are priced from $18 to $36. For example, a Velvet Touch Foundation, which mousse foundation formula that provides a translucent matte base on the skin; or a Pro Performance Lip Lacquer that delivers intense color payoff and high-impact vinyl shine.Japonesque Color Cosmetics is sold at Ulta in the U.S. and at John Lewis in the U.K. The brand is planning to expand its international presence, and Canada is already announced as a new market in the near future.