Makeup

MAC Technakohl Liner shade extension 2014

MAC presents new shades of its bestselling Technakohl Liner! The shade expansion is announced as a selection of the jewels of the season, a range of vivid, richly saturated colors in a collection of modern metals, pearly pigments, striking neons and bold tones.

The MAC Technakohl Liner was, until now, available in eight permanent shades. The lineup is now expanded to include a rainbow of hues that comprises no less than 26 vivid shades. This metallic pen-style liner delivers a soft and creamy color that blends on application and dries quickly into a long-lasting finish. The liner is ideal for both precise contouring and for creating a smoky eye. To create a thin precision line, the liner should be applied at a 90 degree angle, while a flat angle ensures thicker application. The formula of MAC’s Technakohl Liners remains the same – it is the good old long-wearing blend of plant-derived waxes and bright pigments, which ensures perfect, smudge-proof hold for up to eight hours.

MAC Technakohl Liner is priced at $16, and its new shades will be launched on November 28th, 2014 exclusively at Macy’s. The Technakohl liner will hit the shelves at all MAC locations in North America on December 11th, and all over the world by the end of the same month.