Skin Care

Natura Bissé Essential Shock Intense Collection

Natura Bissé is launching a new antiaging collection developed for customers in the 30-plus demographic – the Natura Bissé Essential Shock Intense.

Natura Bissé Essential Shock Intense is a sequel to the brand’s most successful Essential Shock range, which was aimed to customers interested in to counterweight premature aging. The Natura Bisse Essential Shock line, which was launched back in 1979, was based on moisturizing and firming products loaded amino acids. Similarly, the Essential Shock Intense is a comprehensive antiaging treatment based on no less than 20 active ingredients. The reformulation features a fresh new fragrance, and in a characteristic matte-gold packaging.

Natura Bissé Essential Shock Intense includes five stockkeeping units, priced from $40, for a facial mask, to $195 for a serum, while the brand representatives believe that the new range will generate at least 50% more sales than the former Essential Shock line.