Nivea Men Creme
Published: 2015-03-10 by Marina MilojevićThe global skin- and body-care brand, Nivea, is launching a new version of its famous Nivea Crème, which is now designed specifically for male consumers. Introducing the Nivea Men Creme.
The original Nivea Crème is the brand’s bestselling product, a rich moisturizer that was first introduced back in 1911. Nivea Crème is the first stable water-in-oil emulsifier, based on the emulsifying agent Eucerit, which is made from lanolin, a yellow waxy substance secreted by the sebaceous glands of wool-bearing animals. The wool wax is actually a secret to Nivea crème, which, for most of us, works not onlz as an anytime moisturizer, but also as an after-shave, a pre-shave, a nourishing cream, and for all-over body care… In sheep, lanolin’s waterproofing property helps animals in shedding water from their coats, and protect wool and skin against environmental effects. Similarly, in cosmetics, it works as an effective moisturizing agent for skin, which locks in moisture and keeps the skin well hydrated.
Nivea’s bestselling Creme portfolio now welcomes a new version for male customers, featuring a lightweight, non-greasy, and quick-absorbing formula - the Nivea Men Creme. The cream is designed to leave skin moisturized and refreshed, with a lingering masculine scent. The cream is suitable for use on face, hands and body, while its gentle formula makes it ideal for all skin types.
Nivea Men Ceme is packed in a double-embossed screw-top aluminium tin, which is painted in Nivea’s emblematic white and blue shades. The crème is available in 30ml tins, for € 1.49, and in 150 ml tins for € 3.29.