Skin Care

Physicians Formula Argan Wear Collection – makeup with pure Argan Oil

Physicians Formula, America’s favorite natural/organic cosmetics brand, is launching the Argan Wear Collection – a new makeup range formulated with 100% pure Argan Oil.

Argan oil is a precious, nourishing oil, obtained from the kernels of the argan tree from Morocco. Moroccans traditionally use argan oil not only to treat various ailments of the skin, but also as a cosmetic, moisturizing oil. The oil has proven to be effective against juvenile acne, as a treatment for dry and wrinkled skin, and also beneficial as a powerful antioxidant. Thanks to its rich conditioning properties, argan oil is also dubbed “liquid gold.” Often mentioned as a magical cosmetic ingredient, it is said to improve skin's brightness, tone, texture, and elasticity, without ever leaving a greasy feel or finish.

The nourishing benefits of Argan Oil have now been transfused into a brand new makeup range, which is specifically designed to keep you fresh and glowing all day long, even when you don’t have much time for touch-ups. The products are based on 100% pure Argan Oil, without any additives, fillers or any known skin irritants. Same as all other Physicians Formula collections, the Argan Wear is highly regarded among allergists, dermatologists, ophthalmologists, and plastic surgeons… Here is a video in which celebrity Makeup Artist Roxy shares how to apply Physicians Formula Argan Wear Ultra-Nourishing makeup: