Smashbox Photo Finish Primer Water

Smashbox is launching a new priming product – the Photo Finish Priming Water, which not only primes the skin, but also provides a boost of moisture and sheer radiance.

Smashbox Photo Finish Primer Water is the latest product to join Smashbox’ Photo Finish collection, which comprises of various smoothing and perfecting products designed to transform your skin into an ideal canvas for perfect makeup application. The collection includes foundation primers, the new pore minimizer, the shadow primer, color correctors, and even lash primers… It all started back in 2000, when Smashbox founder and photographer Davis Factor formulated the famous Photo Finish Foundation Primer to help makeup look better and last longer on shoots. The Photo Finish Primer Water brings exactly the same benefits as the original Primer, but in an innovative, refreshing formula that comes in a special packaging that dispenses liquid as a fine, invigorating mist.

The new product complements the range with its supercharged liquid formula that instantly revitalizes the skin and restores its moisture. The fluid is rich in electrolytes, so it instantly absorbs, reaches the deeper layers of the epidermis and provides lasting hydration. The Primer Water instantly awakens skin, leaving it lively and radiant for hours, but without any excess shine.

The formula of the Smashbox Photo Finish Primer Water is silicone-free, alcohol-free, and oil-free, which makes it suitable for all skin types. You can use it in three different ways: as a primer for makeup, as a finishing spray to set your makeup, or as you would use thermal water – to refresh your skin throughout the day. For an extra refreshing effect of cooling mist, keep the bottle in the fridge.