Too Faced La Matte Color Drenched Matte Lipstick

Too Faced cosmetics has just launched La Matte Color Drenched Matte Lipstick, an innovative lip color, which claims to be the most comfortable matte lipstick you'll ever wear.

Matte lipsticks are edgy, bold, and destined to take any of your makeup looks up to the next level. However, as many of us know, matte lipstick can be very tricky to apply, and even trickier to wear. It tends to dry out throughout the day, turning your lips into chalky, cracked, and flaking mess, especially when the weather is cold or dry.

Fortunately, the biggest cosmetic companies in the beauty industry are coming out with their own versions of non-drying matte lipsticks, and Too Faced's La Matte Lipstick promises to be one of these. As announced by Too Faced cosmetics, La Matte Lipstick is based on an innovative, high-pigment formula that glides on smoothly and quickly sets into a non-drying matte color. The lip-softening lipstick stays plush and wearable, without any bleeding or feathering whatsoever.

• Sorry Not Sorry - Matte peachy nude
• When In Doubt - Matte cool beige
• Bachelorette - Matte watermelon pink
• As If - Matte pink lemonade
• The New Black - Matte orangey-coral
• Rebel Heart - Matte cool red
• Hey Gurrl - Matte deep rose
• Troublemaker - Matte hot pink
• Pitch Perfect - Matte fuchsia raspberry
• Maneater - Matte black plum

La Matte Color Drenched Matte Lipstick is infused with soothing and hydrating Lotus Flower Extract which soothes, moisturizes, and leaves your lips soft, supple, and beautifully matte. There are 10 shades to choose from, and each comes with a price tag of $22.00. Available at toofaced.com and ulta.