Makeup

Urban Decay Vice Eyeshadow Palette

Urban Decay has just launched a wonderful new eyeshadow palette designed for holiday season of 2012. This amazing holiday offer brings no less than 20 brand new shades, which have never been seen before!

The great new Vice Eyeshadow Palette is presented in a sleek purple case embellished with brand's famous jeweled UD insignia. In addition to eyeshadows, this palette brings a double-ended Good Karma Shadow and Crease Brush and it features a built-in mirror on the inside of the lid. Let me also note that the brush I mentioned is actually a current customer favorite! The most interesting thing, however, is a special motion-control mechanism used in construction of the case. This exciting feature is borrowed from the automotive industry and it comes to action with the simple push of a button. What happens next is that the lid slowly starts to open, on its own, unveiling the rainbow of captivating shades.

A couple of words about the formula: the new Urban Decay Vice Eyeshadow Palette relies on the brand's new Pigment Infusion System, which is an in-house innovation designed to ensure high pigmentation, long-lasting finish, flawless blendability and sultry velvety texture. Check them out:

Urban Decay Vice Eyeshadow Palette is priced at $59, and it arrives on the market on September 27th, 2012. The palette will be available at Sephora, Ulta, urbandecay.com, and select Macy's. If you're really excited about this new release, you can even be among the first to get it before it launches globally – A special preview will be held on Friday, September 14th, from 3PM to 9PM, at Sephora 5 Times Square. This is one day only event, so make sure not to miss it!