The house of Estee Lauder has launched its new capsule collection – the Knockout Eyes! The new makeup range, which entirely focuses on the eyes, is designed to help you get that intense, dramatic, femme fatale looks. The collection is inspired by Estee Lauder’s young muse Kendall Jenner, whose dark, richly pigmented and defined eyes are the true embodiment of dark glamour and mystery. The central item of the collection is the new Sumptuous Knockout Defining Lift and Fan Mascara. The innovative mascara is paired with a full range of eye essentials, ranging from waterproof eyeliners, a dramatic SuperNoir Shadow & Liner, and two exclusive eyeshadow palettes.
Estee Lauder Knockout Eyes Collection is launching February 2916. The products are currently available as a bonus offer at bloomingdales.com, Neiman Marcus, and EsteeLauder.com.
Estee Lauder Sumptuous Knockout Defining Lift and Fan Mascara is designed to turn your ordinary lashes into knockout lashes. It lifts, separates, and fans out your lashes for a maximum impact. The special blue-colored brush of the mascara coats each individual lash into a full, lush, the blackest black formula. The formula incorporates two types of carbon black fiber, to help shape and extend each lash. It also features a new elongating elastomer, and a special blend of polymers for long wearing performance. $27.50
Estee Lauder SuperNoir Shadow & Liner is a highly blendable, eye defining pencil, which delivers the deep, black tint to your eyelids. The SuperNoir can be used as a liner, to create a thick dramatic liner effect, or smudged as a sexy smoky eyeshadow. Available in a single shade named Blackest Black, which is an extremely intense black. The SuperNoir retails for $23.00.
The collection also includes the new Sculpting Shadow Brush, which is a contoured, long, tapered brush, designed to blend and soften eyeshadow from outside to inside corner. Ideal for base color application, definition, and lining. $32.00
Estee Lauder Double Wear Infinite Waterproof Eyeliner is a long-wearing eyeliner that promises no less than 24 hours of perfect hold. This eyelining pencil allows you to create anything from ultra-precise definition to sultry smolder. The eyeliner includes a soft smudge tip on one end, while its cap incorporates a built-in sharpener. Available in 12 shades, each priced at $24.00: Kohl Noir, Blackened Onyx, Espresso, Teal Night, Blackened Emerald, Graphite, Blackened Sapphire, Indigo, Deep Plum, Royal Amethyst.
Estee Lauder Pure Color Envy Sculpting EyeShadow 5-Color Palette is available in two new and exclusive color harmonies: Dark Ego, and Savage Storm. The palette is delivered in a luxurious gold-colored compact with integrated mirror. Each features five well coordinated shades, hand-picked to help you create multiple harmonious eye looks. Lighter shades lift and illuminate. Mid-tones shape and contour. Deep tones define with a smoky allure. $50.00