Givenchy Noir Interdit Mascara & Base Mascara Perfecto
The house of Givenchy expands its mascara portfolio with two new additions. July sees the launch of two new products: the Base Mascara Perfecto, and the innovative Noir Interdit Mascara. While the first one is a versatile, nourishing and priming product that can be worn overnight or under your regular mascara, the Noir Interdit marries a classic formula with a highly unusual applicator!
A post shared by ELLE Belgique (@ellebelgique) on Mar 28, 2017 at 5:45am PDT
Givenchy Noir Interdit Mascara features a unique bendable brush that curves to a 90 degree angle to deliver perfect reach and coverage. The mascara is formulated with the latest-generation blackened pigments, and designed to provide both extreme volume and length. The Noir Interdit Mascara is presented in a sleek black bottle, evocative of the Rouge Interdit and Rouge Interdit Vinyl lipsticks.
Givenchy Base Mascara Perfecto is formulated with lash-plumping soya bean extract and keratin. The product is presented in a pink-colored case, evocative of Givenchy Le Rouge Perfecto, and paired with a bi-color brush that features black fibers to separate the lashes, and white cotton-based fibers to coat the lashes.
Isis Bataglia is the face of the new ad campaign of Givenchy Beauty Noir Interdit Mascara photographed by Ben Hassett, with styling by Melanie Huynh. Hair and makeup were done by Christian Eberhard and Nicolas Degennes, Givenchy’s Artistic Director for Makeup and Colors.
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