MAC Extend Play Lash

To complete their upcoming spring/summer 2012 collections, MAC releases a brand new mascara, designed to resist all of the challenges of the season.

Unlike the most of the items of the seasonal collections, the new MAC Extend Play mascara will be integrated into the permanent range of products. Same as the other high-quality mascaras by MAC, Extend Play Lash is based on long-lasting formula that effectively reshapes the lashes, lifts them up and makes them appear thicker and darker. The new MAC Extend Play Lash mascara promises perfect hold, true color and wonderful texture that lasts no less than 16 hours!
MAC Extend Play Lash mascara arrives on the market in May 2012, and it will be available for purchase from all MAC counters and from brand's website. The new mascara will retail at $15.00, and it will be available in only one color – Endlessly Black – which is an intense shade of black.