Max Factor Colour Elixir Gloss Fluid Rouge Collection

Max Factor is announcing its new Colour Elixir Gloss Fluid Rouge Collection, a gorgeous five-shade range of pinks and reds.

The collection, which enhances the existing Colour Elixir Gloss line, includes sultry feminine shades named Polished Fuchsia, Enchanting Coral, Delightful Pink, Luxurious Berry and Luscious Amethyst. The Colour Elixir Gloss Fluid Rouge Collection launches in June, and it arrives in transparent tubes with gold-colored stopper. The Fluid Rouge features a special sponge applicator, which makes it an easy-to-apply liquid lipstick. The formula is described as smooth and supple, created from a blend of mineral oil, nourishing candelilla wax and light-refracting pigments, which are responsible for its super-glossy finish. Max Factor Colour Elixir Gloss Fluid Rouge Collection is launching in June 2014. The shades are priced at £7.99.