Shine Don’t Be Shy - Dior Addict Lipstick

Dior has just announced the launch of its new Dior Addict lipstick collection available September 1st. This time, the famous Dior Addict range welcomes the new lipstick, and comes with a catchy tag line "Shine Don’t Be Shy." As announced by the brand Dior Addict Lipstick Shine Don't Be Shy will be available in 44 new shades, and in a unique, super-glossy, moisturizing formula. Jennifer Lawrence, the Oscar-winning American actress, appears on promotional images envisioned by Dior Make-Up's image and creative director Peter Philips, and produced by Craig McDean. The promo image is a portrait of a self-confident, daring woman, who is ready to shine and don't be shy.

According to Dior's press release: "As part of her involvement, Jennifer Lawrence will be seen appearing in commercials and a custom-made print campaign for the brand-engaging young, confident women who exude the vibrant, seductive flair of Dior Addict makeup."

Dior's new Dior Addict Lipstick features a hybrid formula that provides bright color, extra volume, and nourishing protection. It promises to give your lips spectacular, but natural-looking shine, caring hydration and long lasting protection. Its formula blends three natural essential oils, which work together to ensure comfortable wear, nourishment, and easy application. The lipstick comes in a gorgeous transparent case with a silver-colored bullet, and Cristian Dior's insignia embossed on top.

Stay tuned for more information about Dior's new Dior Addict Lipstick Shine Don't Be Shy...