Brand

House 99

UK grooming

HOUSE 99 is a global men’s grooming and skincare brand, founded by David Beckham, in partnership with L’Oréal Luxe, with the ambition to demystify men’s grooming needs and encourage self-expression and style experimentation.

The entire range has been created, tested and approved by David Beckham, from the formula, to the product name, design and packaging, with the aim to mirror David’s own style rituals and deliver grooming excellence.