Pura Naturals

Pura Naturals household and personal care products are made from BeBetterFoam, which was created by Advanced Innovative Recovery Technology, Inc. (AIRTech). BeBetterFoam™ absorbs an astonishing variety of naturally occurring oils and fats. This includes fuels, oils and lubricants; raw materials for production of plastics, fibers, rubbers, solvents, explosives, and industrial chemicals; saturated and unsaturated fatty acids such as lard, animal fats, cooking grease, corn oil, olive oil and canola oil and body fluids.