3LAB, the famous US high-tech skincare brand, is getting ready to unveil a new product at the TFWA exhibition in Cannes. October sees the launch of 3LAB's new Anti-Aging Eye Lift, which is an eye brightening cream, and the very first beauty product based on Macroalge Cell Biotechnology. Erica Chung, 3LAB’s founder, has been pushing the boundaries of science in the service of beauty, until she discovered a new Super Antioxidant, found deep beneath the sea. 3LAB is the first to introduce Ephemer, which is a key ingredient of the new Anti-Aging Eye Lift. This potent antioxidant delivers long lasting results such as firming, plumping, and brightening. As announced by the brand, this innovative anti-aging treatment promises and delivers a „lift from within“ effect, and its results are clinically proven to be effective.
The Ephemer active is derived from Brown Microalgae, which is a rare marine plant that is quite unstable in the ocean and typically not available in large quantities. 3LAB has used a cutting-edge bio-culture technology to help grow the algae in the laboratory. The brand assures us that there is no alteration of the original DNA. Instead, the cells are amplified in their original form, keeping the essence of the plant, and all of its benefits, intact. This sustainable scientific approach also helps preserve the deep-sea plant life, while harnessing the benefits of the algae in the lab.
So, what are the major benefits of Ephemer?
- According to numerous clinical studies, Ephemer is capable of increasing antioxidant capacity of the skin by 15% in 28 days. This means that the skin will be more capable of protecting itself from free radical damage.
- Ephemer also helps reduce the appearance of fine lines and wrinkles by promoting skin softness and smoothness. As clinical studies have shown, the wrinkles are decreased by 7%, while the texture and smoothness in the crow’s feet region is improved by 5%.
- Ephemer protects the Mitochondrial DNA, and helps preserve skin cells by boosting the production of energy that keeps them strong and healthy. As a result, the skin appears reenergized, and youthful.
- This potent antioxidant also improves micro-circulation in the eye area, reduces puffiness and dark circles, and helps skin to recover faster from UV damage and other environmental stressors.
In addition to Ephemer, the Anti-Aging Eye Lift includes a proprietary blend of marine ingredients (Marine Repair), a botanical based volumizing wrinkle filler Sesame Seed extract, soothing Caper Extract, brightening St. Paulswort and Chinese Sage Bush derivatives, and hydrating Mango Shea Butter.
3Lab Anti-Aging Eye Lift will be available for purchase as of October 2015. The recommended retail price for the US market is $400 for a 15ml bottle. The product is currently available for pre-order at Barneys New York.
Marina Milojević
Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)
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