bareMinerals Ready SPF 20 Foundation

Published: 2012-08-31 by Marina Milojević in Makeup

A brand new bareMinerals product is hitting the shelves these days. I'm speaking about the new bareMinerals Ready SPF 20 Foundation, which is already available from brand's website bareMinerals.com.

bareMinerals Ready SPF 20 Foundation is the first-ever solid bareMinerals foundation. I introduced this product earlier this year, but now we have a chance to take a closer look at all of its lovely features. The product is designed with the idea to offer a makeup solution that doesn't look or feel like a traditional foundation, but rather something nourishing, soothing, and able to create flawless skin.

This revolutionary foundation offers not only natural and long-wearing coverage but also the a 108% increase in skin hydration after 12 hours of wear. This is possible due to the special blend of mineral-encapsulated glycerin and humic acid, which locks in moisture and softens the skin. The formula doesn't contain any hazardous ingredients, such as parabens and other harsh chemicals, and it looks so natural, almost invisible, that no one will ever notice you're wearing it. In addition, the formula is fortified with natural antioxidants, SeaNutritive Mineral™ Complex, rose hip seed oil, and Vitamins C and E . It not only covers the imperfections but also diminishes the appearance of fine lines ans wrinkles and protects the complexion against various environmental stressors.

Speaking about the collection, s Leslie Blodgett, Creator of bareMinerals, said: “From the moment I launched bareMinerals, I’ve always struggled using the word ‘foundation. Our formulas do so much more—actually improving the appearance of skin over time and giving women their most beautiful skin ever without looking like they’re wearing makeup at all. So, while it’s technically a foundation, we knew we had to speak to it in a different way…so we did it on our terms. This campaign really sums up our philosophy on this product category—there’s no mistaking what we stand for.”

bareMinerals Ready SPF 20 Foundation is available in 20 skin-baring shades, and it retails at $29.00.

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