Bumble and Bumble Surf Infusion

Published: 2015-03-09 by Marina Milojević in Hair

Bumble and bumble is launching its new surf spray, which is specifically designed to help create beachy waves for those with dry and coarse hair.

Bumble and bumble’s bestselling product is its famous Surf Spray, which was launched back in 2001. The new addition to the brand’s surf franchise is designed by Bumble and bumble’s artistic director Laurent Philippon. The product is a bi-phase salt-in-oil infusion, which also blends coconut, mango seed, passionfruit and palm oil. Thanks to the high concentration of sea salt,

the Surf Infusion is loaded with minerals, which play an essential role in the normal growth of hair.

When consumer shakes the bottle of Bumble and Bumble Surf Infusion, the oils and salt are mixed together to create a tousled beachy look, without ever making the hair crunchy and stiff. Unlike the original Surf Spray, which is best for fine-textured hair, the inclusion of oils makes the Surf Infusion suitable even for those with dry and coarse textured hair. In addition, while the original spray leaves a matte finish, the Surf Infusion creates a subtle shine.

Bumble and Bumble Surf Infusion launches in Sephora in April 2015. The product is already available at Sephora, but you must be a VIB Rouge or VIB to qualify for the purchase. The Surf Infusion retails for $29 for a 3.4 oz. bottle, which is designed like a neoprene-covered scuba tank… It will be available for purchase in the brand’s salons, its global network of distributors (around 4000 doors), and bumbleandbumble.com.