Givenchy Acti’mine Color Correcting Primer

The house of Givenchy taps into the color correcting trend this season. The famous French luxury brand has just announced the launch of its Acti’mine Color Correcting Primer, which is designed to help prep and prime your skin, and create a perfectly even-toned complexion. The new Acti’mine Color Correcting Primer is available in six shades, each working its own magic to perfect, correct, and unify the complexion. In case you’re not familiar with color correcting products, and using the theory of colors to address major skin issues, check out two of our recent articles: Understanding Color Correcting Concealers, and Color Correctors for Spring 2016.

Givenchy’s Acti’mine Color Correcting Primer is a high-end take on creating a fresh, even canvas for perfect and long-lasting makeup application. As any other face primer, the Acti’mine promises to reduce the appearance of fine lines and pores for more even complexion, softer, and younger looking skin. In addition to these basic prep and prime benefits, the Acti’mine Color Correcting Primer color corrects the complexion to reduce redness, even out the skin tone, and counteract discolorations and hyperpigmentation.

• N°01 Acti Milk - brightens and revitalizes all skin tones
• N°02 Acti Strawberry - corrects dullness in light to medium skin tones
• N°03 Acti Kiwi - corrects redness
• N°04 Acti Plum - corrects dullness in fair to light skin tones

While Sephora carries these four shades, the Acti’mine Color Correcting Primer is also available in the Acti Mango shade, which adds a sun-kissed glow to dull skin, and Acti Peach shade, which evens tone and imparts natural radiance.

Givenchy’s Color Correcting Primers can be used on their own, to color correct complexion, and give it a fresh, healthy look. You can also wear them as a base for your foundation, to help it last longer and improve the coverage. You can also mix them with your moisturizing cream or foundation to unify the complexion and bring out a radiant, sheer, matte look. The formulation also includes protective SPF 15, which provides a basic level of sun protection.

Givenchy Acti’mine Color Correcting Primer is available for purchase at Sephora for $41.00.

Products mentioned in article

Estée Lauder Hydrationist Maximum Moisture Creme SPF 15

Givenchy Acti’mine Color Correcting Primer

Marina Milojević

Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)