ILIA is launching its first products with Sephora

Ilia Beauty, a young cosmetics brand founded in Canada in 2011, enters Sephora this month! Ilia is a “safe beauty” brand dedicated to creating sustainable, completely natural, and non-toxic cosmetics. Ilia products are aimed at a conscious consumer who is aware of the fact that skin, our largest organ, absorbs just about anything we put to its surface.

Ilia Illuminator in Polka Dots and Moonbeams

In April 2016, Ilia enters Sephora’s 224 doors with its Polka Dots and Moonbeams Illuminator. The Illuminator is also available on Sephora.com, in two additional shades: Cosmic Dancer and Sway. The Polka Dots & Moonbeams Illuminator is a very subtle highlighter formulated with light-reflecting pearls to add dimension and liveliness to the skin. The shade is ideal for strobing, as it creates a fresh, dewy finish, without any excess glitter. Use it on the cheekbones, brow bones, inner corner of the eyes, bridge of the nose, and pout of lower lip - in spots that catch the light.

Ilia Illuminator is 72 percent organic, and it is formulated with Rosehip oil, which is known to deliver allover nourishment. The oil is highly effective for dehydrated and aging skin, and frequently used to heal scarring and diminish photo-aging. The formula is enriched with the healing cocoa and Shea butters, and free from any parabens, sulfates, and phthalates.

Ilia Illuminator in Cosmic Dancer

Ilia offers two more shades to suit your beauty needs. Cosmic Dancer is a soft gold hue adds warmth to your complexion. Sway is the illuminating bronze shade that can be used to contour and define the face. It delivers a burnished bronze hue to the complexion, and beautifully mimics the sun-kissed glow. Use any of the shades alone, or combine them together for a multi-dimensional, radiant look.

Ilia Illuminator in Sway

Ilia Illuminator in Polka Dots and Moonbeams, Cosmic Dancer, and Sway, is available at Sephora.com. The illuminator retails at $34.00. In addition to the illuminator, Ilia’s lineup includes lipstick, mascara, Radiant Beauty Balm, two brushes and a selection of treatment products. After the initial launch of 6 Tinted Lip Conditioners, Ilia’s line grew to forty pieces in less than two years. In addition to Sephora, select retailers of Ilia products include Colette, Harvey Nichols, I.T, Selfridges, Fenwick Bond Street in London, Net-A-Porter, Mecca Cosmetica in Australia, and two Skins Cosmetics shops in Amsterdam.

Products mentioned in article

ILIA Illuminator

Marina Milojević

Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)