Only weeks after crashing the Internet with her sold out Lip Kits, Kyle Jenner teased a new Lip Kit shade! As Kylie announced on Instagram, she’s currently working on a Valentine’s Day collection, which is coming up very soon. The collection features three brand new shades, and an exclusive new formula. Using her personal account, Kylie revealed a new matte pink shade, and asked her followers to help her find the perfect name for the color. The winner was announced a couple of hours later, when Kylie picked Posie K.

Photo source: Instagram
Judging by the teaser image, the new shade is much brighter than any of the neutral-to-brown shades of the previous Lip Kits, which perfectly resonates with Kylie’s New Year resolutions for 2016. In case you missed this one - Jenner has resolved, via her website, to 'tone down' her makeup and hair in 2016. In a recent video released on her website, thekyliejenner.com, she embraced less makeup and natural nails: "I kind of want to tone it down. I feel like 2016, everyone's on the natural wave, at least me and my friends."
Her debut Lip Kit was sold out immediately – twice in less than a month - before and after restock. The kits, which were originally sold at $29, sold out in just a couple of minutes, and then appeared on eBay for 10 Times The Original Price. I could imagine that this one will be equally successful.

According to the press release, the Kyle Jenner Lip Kits are completely self-produced by Jenner, who was involved in every step of their creation, from lab testing to packaging design. The Kylie Lip Kits, which include a liquid matte lipstick and liner, debuted in three neutral shades: Dolce K, True Brown K, and Candy K. February sees the launch of yet another Lip Kit trio, so stay tuned for more information!
Marina Milojević
Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)
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