Lancome Absolue UV Precious Cells Global Youth Protector

Lancôme is adding to its Absolue Precious Cells range with the brand new Absolue UV Precious Cells Global Youth Protector, a premium anti aging, sun-protective long-wearing moisturizer.

Lancôme Absolue UV Precious Cells Global Youth Protector is an innovative sunscreen that offers the highest possible level of protection, along with the whitening and anti-aging skin care benefits. The Precious Cells Global Youth Protector is inspired by the French aesthetics and especially the seventeenth and eighteenth century beauty trends, when it was fashionable to have a very pale complexion. The bright white skin was considered a demonstrative proof of a noble origin, something that demonstrates that a person was wealthy enough not to have to do any manual labor in the fields. Different powders and creams were used to help achieve pallor, while the most persistent ladies and gentlemen even wore masks when outdoors. Very fine, French creams were made from powdered white chalk or lead mixed with egg white and vinegar. Both men and women wore obvious cosmetics, which also had some very important practical goals – to conceal the blemishes, skin diseases, the effects of age or any kind of sun damage.

Inspired by the beauty trends of this bygone era, Lancôme creates its Absolue UV Precious Cells Global Youth Protector SPF 50, which is a complete UV defense system that boosts extreme cell regeneration, improves elasticity and firmness of the skin, neutralizes the effects of free radicals, and protects the skin from sun induced damage. This revolutionary new product is ideal for very pale complexions, as it provides the skin with up to 12 hours of continuous UVA and UVB protection. The product functions as an ideal daytime protector for the skin, giving it the superior long lasting moisturization and protection from pollution. With regular use, Lancôme Absolue UV Precious Cells Global Youth Protector will improve the texture of the skin and bring you a radiant, smooth complexion.

Lancôme Absolue UV Precious Cells Global Youth Protector is launching in April 2014. The product will hit the shelves all across Asia (Korea, Singapore, and Thailand). Lancôme Absolue UV Precious Cells Global Youth Protector is delivered in a 30ml tube and it retails at NT$3,300 (New Taiwan Dollar).

Products mentioned in article

Lancôme Absolue UV Precious Cells Global Youth Protector SPF 50

Marina Milojević

Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)