Nuance Salma Hayek Birchbox Collection

Birchbox, the famous discovery commerce platform, has partnered with CVS Pharmacy to offer an exclusive Nuance Salma Hayek collection to its subscribers.

Selma Hayek’s beauty range is exclusive to CVS since 2011. Now, for the first time, her Nuance beauty range will be available elsewhere – at Birchbox. The special CVS Pharmacy-sponsored box will be shipped next month to a number of subscribers. Since Birchbox offers fully personalized service, these deluxe beauty samples will be delivered only to selected subscribers, who will be picked based on their beauty profile. According to some unconfirmed inside information, up to 15000 sample sets will be shipped nationwide. The subscribers will receive Nuance’s Mamey Fruit Volumizing Shampoo; Mamey Fruit Volumizing Conditioner; AM/PM Anti-Aging Super Cream; Lights, Camera, Action Eye Trio, and My Secret Super Moisturizing Body Cream. In addition to the select products, subscribers will also receive an exclusive purchase offer for these product from CVS Pharmacy.

Selma Hayek’s Nuance collection is carried exclusively at CVS pharmacy stores and at CVS.com. The range is inspired by Selma grandma’s homemade beauty recipes. They are all paraben- and cruelty-free. The prices range from $7.99 – $19.99.

Marina Milojević

Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)