The famous makeup artist and global creative design director at Procter & Gamble, Pat McGrath, has just announced her fourth makeup launch! This time, Pat focuses on color and glitter – which is beauty’s next must-have lip trend! As she explains, the modern way to wear glitter is with bareness, and that’s what makes it so fresh. See how gorgeous it looks on Versace's models:

Backstage at Versace #ArtelierVersace - @hannegabysees serving a POWER POUT with @lineisymontero SOMETHING IS COMING from Pat McGrath Labs... #patmcgrathlabs004 #makeupbypatmcgrath Posted by Pat McGrath on Saturday, 30 July 2016

Pat McGrath Labs’ new Lust 004 is the artist's first venture into the lips segment. The set is composed of five different lip products that can be mixed, matches, or layered one on top of the other, to create completely unique, customized looks. There are three different kits to choose from, and each of them features two matte lipsticks, a clear shiny lip gloss, a saturated gold pigment, and a pot of glitter. There is no perfect way to wear it – simply combine varying colors, finishes and textures to create a gorgeous jeweled lip. Make sure to keep the rest of the makeup low-key – it’s all about a bare face, but in a modern way, combined with mascara and beautifully tamed brows. You may also want to use a highlighter – perhaps McGrath’s Skin Fetish, which came out earlier this year.

Pat McGrath Lust 004 Glitter Lip Kits are available in:
- Version Flesh - nude,
- Version Vermillion Venom - red, and
- Version Bloodwine - purple and deep red.
Each kit retails for $60, while matte lipsticks are sold separately for $25. In addition, a bundle of all three kits retails for $150. Only 25,000 units of Lust 004 are produced, and they’re going on sale on Aug. 30, at noon (EST). The kits will be available for purchase at patmcgrath.com, and Sephora (on Sept. 8 in 10 select doors and on sephora.com)
Lust 004 Everything |
Lust 004 Lipstick Kit |
Lust 004 Lipstick |
Submit to temptation and make your mouth a metaphysical masterpiece with Lust 004! This collection of perverse lip paraphernalia features six sinfully pigmented matte lipsticks, clear vinyl gloss, metallic gold pigment, and three mesmerizing microfine glitters. - Pat McGrath

And, here are the swatches!
How to use? Start with a matte lipstick and then slick gloss over a velvety canvas of color. Layer metallic gold pigment lipstick, gloss, or both.
Marina Milojević
Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)
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