July sees the launch of Shiseido’s new Rouge Rouge lipstick. The upcoming mono-chromatic range comprises 16 different shades of red colored lipstick, and red is, as we all know, Shiseido’s signature color.

The finely nuanced rainbow of Rouge Rouge Lipstick shades is giving you the opportunity to single out a perfect shade that matches your unique skin tone. The rich, moisturizing formula, in all of its subtle variations, promises to lock-in moisture using nourishing oils. It creates a smooth lip-line and defines the shape of your lips, while staying put for no less than four hours. But besides the richly pigmented and gorgeous shades, this creamy lipstick is extremely comfortable to wear. It feels like a second skin, is fragrance free, and allergy-tested.

Shiseido Rouge Rouge Magnetic Lipsticks
- RD501 Ruby Copper
- RD502 Real Ruby
- RD503 Bloodstone
- RD504 Rouge Rum Punch
Shiseido Rouge Rouge Passionate Lipsticks
- RD306 Liaison
- RD307 First Bite
- RD308 Toffee Apple
- RD312 Poppy

Shiseido Rouge Rouge Romantic Lipsticks
- RD305 Murray
- RD309 Coral Shore
- RD310 Burning Up
- RD311 Crime of PassionShiseido Rouge Rouge Mysterious Lipsticks
- RD713 Hushed Tones
- RD714 Sweet Desire
- RD715 Rose Crush
- RD716 Red Queen

Marina Milojević
Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)
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