Urban Decay Electric Pressed Pigment Palette

Urban Decay is launching its new eye shadow palette, which is, this time, dedicated to all color junkies out there – the amazingly vibrant Urban Decay Electric Pressed Pigment Palette.

Rather than going for its favorite neutrals and nudes, Urban Decay has decided to offer more full-blooded makeup for this spring – the bold new eye shadow palette that consists of 10 of the brightest shades ever released – 8 of them completely new! Urban Decay Electric Pressed Pigment Palette re-introduces two of the brand’s most daring shades: the famous Chaos eye shadow, a brilliant mate blue, and a silvery Revolt shade. All other shades are never seen before, and they are offered in an exciting palette ranging from ultra-smooth mattes to highly dimensional shimmers.

In the words of the brand, the pressed pigment formula is the only way to create such an intensely saturated bright eye shadows, and to insure their insane color payoff. The pressed pigment formula promises that the shadows will look exactly as vibrant on your eye as they appear in the pan. The carefully designed formula guarantees that the shadows won’t look chalky at all, and each one of them will be equally easy to apply..

Urban Decay Electric Pressed Pigment Palette is delivered in a slim colorful case emblazoned with “ELECTRIC” lettering. It features a multidimensional smokescreen print that gives us a clue about the shades it carries inside. The lid opens to reveal an explosion of color and a large practical mirror. The palette also includes a new double-ended pressed pigment brush with a compact precision tip on one side and a small pigment brush at the other end.

• Revolt - Bright metallic silver shimmer with silver glitter
• Gonzo - Bright turquoise matte with floating tonal pearl
• Slowburn - Bright red-orange matte with floating pearl
• Savage - Bright hot pink matte
• Fringe - Bright metallic teal
• Chaos - Bright blue matte with floating tonal pearl
• Jilted - Bright metallic fuchsia with blue shift
• Urban - Bright metallic purple
• Freak - Bright green with gold shift
• Thrash - Bright lime green matte with floating gold pearl

Urban Decay Electric Pressed Pigment Palette is scheduled for launch on March 18th 2014. The palette will be available at the Urban Decay website, as well as at Sephora, ULTA, and Macy’s. The recommended retail price for this product is$49. 00 US.

Products mentioned in article

Urban Decay Electric Pressed Pigment Palette

Marina Milojević

Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)