Yves Saint Laurent introduces new primers

The house of Yves Saint Laurent has just released its new Touche Éclat Blur Primer, a product described as the brand’s first light infused primer. This blurring and illuminating fluid gel primer not only helps your makeup look better and last longer, but it also evens out the complexion, and blurs pores, lines and wrinkles.

This innovative primer is formulated using a cutting-edge technology, which allows the light to diffuse appropriately without interference from dulling opaque fillers. This lightweight, transparent gel features miniscule shimmering particles that blend evenly into the skin. The result is a gorgeous, natural-looking radiance, without any excess glitter. The primer is quite watery and very easy to apply, so that it instantly creates an ideal canvas.

The Touche Éclat Blur Primer can be layered under foundation to boost radiance, or worn alone to create a perfect canvas. Either way, apply one pump of the product on the back of your hand, and then apply with a tender sweeping gesture from the center of the face outward. The important thing is to leave it to set over skin for about 10 seconds before applying foundation.

Yves Saint Laurent Touche Éclat Blur Primer is available in a single, transparent shade. The product is delivered in a luxurious, massive glass bottle with a gold-colored stopper and a pump dispenser. The formula is suitable for all skin types, and it is non-comedogenic. A 30ml bottle of the product retails at $52. Available for purchase at yslbeautyus.com.

In addition, YSL has introduced the ultimate Couture Eye Primer, which promises to prolong the wear of your eyeshadow to no less than 16 hours. Same as its Touche Éclat Blur counterpart, the Couture Eye Primer can be layered under the eye shadow, of worn alone for a perfect nude eye look. The formula promises a crease-proof wear, and it comes in two shades Fair and Madium. The eye primer is priced at $30.00, available at yslbeautyus.com.

Products mentioned in article

Yves Saint Laurent Touche Éclat Blur Primer

Yves Saint Laurent Couture Eye Primer

Marina Milojević

Marina Milojević is a senior editor at Fragrantica. She’s been a member of the team since 2010. Marina writes for BeautyAlmanac and Luxois, ...(more)